Aston Martin Works commissioned Ellam Media to produce video and photography for one of the rarest cars in the DB bloodline, a 1970 DB6 Mk2 fitted from new with AE Brico electronic fuel injection. Fewer than 250 Mk2s were built and only 46 left Newport Pagnell with the fuel injection option, making this a car that needed content capable of reaching serious collectors rather than simply filling a feed. Ellam Media captured the car in motion on location, filmed an interview with Aston Martin Works President Paul Spires, and shot detail and stills work in Olympia, the Works heritage showroom. The result was a package built to do two jobs at once: build awareness for the car across AMW's channels and drive qualified enquiries to the sales team.
“We aren't filming Star Wars here guys (While filming). Wow, that video is fantastic (after delivery)” Paul Spires · President - Aston Martin Works
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Aston Martin Works – Heritage Showroom
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